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 Subscriber "Double Opt- In" Registration Form
A customizable form captures subscribers’ interests and demographics, automatically segmenting your subscribers and enabling you to better understand how to service your customers’ needs. This is a "Double Opt-In" data collection form that sends subscribers a confirmation email asking them to click on a link to confirm their interest. Once your subscriber clicks on the link, they have "Double Opted" into your email database, ensuring that you remain compliant with CAN-SPAM legislation.
Point of Sale Data Collection
Grow your opt-in email database by collecting email addresses at the point of sale. By using a PC terminal with online access, you can have customers enter in their email address upon leaving your store or attending an event. Contact us for information on how to utilize Point of Sale technology at your next event.
Customer Loyalty
Build customer loyalty by greeting subscribers by name on all email messages and automatically remembering customer’s or member’s birthdays, anniversaries, or other important dates.
Identify Segments
Isolate customer segments according to specific demographics or interests. This powerful marketing segmentation tool gives you the ability to monetize a customer database. Simply cross reference segments in pursuit of your perfect target audience, and create a message that will elicit an intended customer reaction. Send targeted newsletters with related sponsorship ads embedded in the message, resulting in a revenue-generating communication option.
| Auto Response System |
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Communicate automatically with new subscribers to thank them for their subscription. |
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Use the automated “Welcome Letter” to increase sales, drive traffic to your business, or learn more about subscribers from comments or preferences selected. |
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 Cross Referencing
Cross-referenced searches result in more detailed and useful queries. The data collected is no longer mutually exclusive. By selecting the “find subscribers in all of these areas” function, marketers can isolate subscribers interested in a number of interests, rather than just one or two interests (e.g., men over thirty-five, with an income bracket of $100k or more, who are interested in travel).
| Manage Subscribers |
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Auto removal of opt-outs (also blocked from future accidental re-import) |
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Auto Bounce Handling |
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Auto Invalid processing |
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Auto segmentation of subscribers by interest and demographics |
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Easy to use data import and export features |
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Data syncing with other in-house databases (easy import and export) |
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Custom post script updating of database available |
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| Outsourced Technology Solutions |
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There is no hardware or software to purchase, write, install, configure or update. |
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Expect new product releases at market speed! |
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Need a custom solution? Work with our professional services team. |
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